Our subjects

Sales can be a high pressure environment, and you want to get off to a good start. If you’re new to the sales role or are looking to integrate selling or account management, it’s vital that you gain an understanding of tried and tested sales techniques. Without them, you may not gain the conversions you need to gain enough time to improve.

Our Effective Sales Skills and Techniques course will drill you in the fundamentals of salesmanship, giving you the confidence you need to see sales through. You’ll learn about the role of the salesperson; how to research your client and set objectives; how to present benefits; closing sales positively, and overcoming any objections or resistance.

“Selling by phone” - three simple words that evoke a multitude of reactions (usually around intrusive evening calls). Part of the aversion many of us have to selling by phone is that we’ve tried it with little success, or been on the receiving end of bad calls. As a result, we feel that ‘it’s had its day’ or ‘it doesn’t work anymore’, and cast the idea aside.

In reality, the humble phone can still be the perfect tool for creating sales opportunities. Our telephone Sales Skills course is designed to revive and revitalise telesales skills for both inbound and outbound calls, empowering any staff member to have better conversations with customers - whether you’re exchanging goods, products, services, knowledge or skills.

Recent research states that the process of modern negotiation can involve anything up to seven people, from key decision makers to finance to procurement. Successfully engaging with all of them means having a broad set of communication skills, and knowing when and how to say ‘no’.

The course covers the fundamentals of successful sales negotiations - when to negotiate, key principles behind the process and how to deal with tactics or power play. It also looks at negotiation 'types', learning to say 'no' and handling objections. Practical advice combines with theory and practice to create a powerful and productive day.